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  • Writer's pictureRim



In appearance, Fashion seems superficial.

This may be true of the Fashion industry, at least to some extent. When Fashion is only seen as a way to consume more in order to appear in a certain way, in hopes of fitting in. When we listen only to those who make the most noise.

Yes, there are abusive, vain Fashion gurus out there! Their exaggeration and caricature lead to a general mistrust to this field. However, these people are only a surface.

If you look beyond, you'll see many people working in Fashion who are deep, smart and thoughtful.

If you go beyond the surface, and resist the temptation to judge by superficial appearances, you will see that fashion is actually an art form and style a tool for self-expression.

It becomes much more meaningful: Fashion could bring so much more in your life, if only you would let it.

Style is an act of independence

"Be yourself; everyone else is already taken" – Oscar Wilde

In our society, despite the intense freedom we know compared to our ancestors, there is at the same time an intense pressure to conform to everyone else. Even in Fashion. Especially in Fashion!

With the notion of trends forever shifting and changing, one could feel overwhelmed and perplex. After all, what's the point of all that?

Indeed, what's the point? Why buying new clothes every two months, why following the advices from fashion magazines and influencers / KOL? Who are they to dictate what is to be worn this season and what is not?

Do they know you? Do they have the same personality as yours?

Indeed, not!

Some may find refuge in the diktats of the corporate world, it makes their life easier. What it is deemed appropriate and professional is rather limited, especially for men.

It saddens me so much! The result is thousands of people looking exactly the same!

It makes for a boring, stern and quite sad ensemble, where people's singularity drowns in the masses.

One would argue that all these restrictions are beneficial in order to focus on the essential. Yes, perhaps, spending 2h every morning thinking about what to wear is not very efficient nor useful, yet it doesn't have to be that way. Like everything , the habit of dressing well, professionally and fast can be acquired trough training and easy rituals.

"In character, in manner, in style, in all things, the supreme excellence is simplicity." —Henry Wadsworth Longfellow

Ironically, the pressure to conform is strong even amongst youngsters.

Young people tend to think they are different, or that they are rebelling against society, they want to be cool, when in fact they are terrorised to look too different from their pairs. Paradoxically, they do not wish to stand out that much, and so they all wear the same sneakers, jeans and hoodies….

Fashion is an art

"A thing of beauty is a joy forever" -John Keats

We tend to forget that fashion is art, too.

The ultimate point of fashion was to create an idealized vision of a moment in time . And it's not a bad thing! Not everything is supposed to be profound!

Yes, it is a decorative art, meaning its main purpose is to adorn and add beauty . And that, in itself is so important!

After all, the “little things” in life are what bring joy . Beauty at its foremost, and it's available to everyone.

Style is an act of self-care

" One should either be a work of art, or wear a work of art." – Oscar Wilde

Fashion is also a living art, art applied to our body.

Our body physically represents our human experience, it's our main tool to communicate. In the same way that we take care of our body, mind, soul, heart, taking care of our external appearance is a way to respect and celebrate life.

The art of dressing is one of many tools to dive deeper into self knowledge. Style is like your HOME, it's unique to you , your place to be really who you are, safe and daring at the same time.

"It's high time fashion does the same. We are all artists, capable of channelling the light to create our own path, craft a new truth, and plant a new flag" says Fashion label  Freeman Plat

Style as a mirror of your inner world

It is an outward expression of a deep interior world, the expression of your soul.

Along with your mind and soul, your body is your own work of art, the most precious, it is the only art piece you keep with yourself all life long.

" Fashions fade, style is eternal." -Yves Saint Laurent

Your inner world is unique, colourful, varied .

Let us translate it in the way we dress through a variety of colours, textures, volumes, stories, emotions ... imagination.

"Style is the substance of the subject called unceasingly to the surface" -Victor Hugo

When you allow your artistic expression to flow , you will definitely have a positive effect upon every other area of ​​your life.

Magic, true physical alchemy, happens when creativity meets function, past meets future, and the journey, or what you actually walk in, is just as important as the destination.

I see Style as something unique that people can associate with you, an authentic manifestation of who you are and amplify what you believe.

Look at Style as a way to get to know yourself better , instead of looking at the shallowness of Fashion trends changing every 6 months.

Fashion is a celebration

Fashion is letting your love of life express itself beyond the words you speak. A way to say: I care, you matter .

I believe that as you come to know yourself more intimately, so too you will come to better know others.

That is why the study of Fashion history is so fascinating: it says so much about society through the ages.

Style to play story-telling

When you consider that dressing up is all about telling a story, a story about yourself , then where is the superficial?

Your personality is complex, and has many facets. The same way you like diversity in the food you eat everyday, in the books you read, in the films you watch, then why not also expressing this diversity through the way you dress?

You can express the different facets of your personality on different days, and this starts with the clothes you choose in the morning.

Play with them, tell you story, your stories; it makes life more fun and interesting too!

Style is empowering

"Style is knowing who you are, what you want to say, and not giving a damn." – Gore Vidal

Holding your head high, no one can take this from you: integrity, dignity, creativity, neither with pride nor humility. It is a position of power and strength.

And this, my friends, is what I strive what I strive to transmit through my style and creativity workshops.

Are you ready to give yourself permission to reclaim your power with style?

I'm passionate about sharing my experience in the world of design and creativity, and share how we can apply it to everyday life, for more joy and more fun! I believe everyone can learn to express themselves creatively and generously through art, style, colours, textures, and the scenography of their daily life.

Come and say hi on Instagram: @rimcreativestudio

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